MODUŁ 1
Week 1: Research Fundamentals
Building your research foundation
- Types of UX research (qualitative vs quantitative)
- When to use different research methods
- Research planning and scoping
- Ethics in user research
Powrót do szkoleń
House of Product Academy
UX Research Masterclass
Deep dive into qualitative and quantitative research methodologies. Learn to conduct interviews, usability tests, surveys, and analyze user behavior data.
Live workshops + practical projects
Format szkolenia
6 weeks
Plan pracy
O szkoleniu
Skuteczne warsztaty produktowe nie dzieją się przypadkiem
Deep dive into qualitative and quantitative research methodologies. Learn to conduct interviews, usability tests, surveys, and analyze user behavior data.
Transform research insights into actionable design and product decisions. Master the art of presenting findings to stakeholders and driving product improvements.
Program szkolenia
5 modułów intensywnej praktyki
Nasze szkolenie opiera się na praktyce. Przejdziesz przez cały proces projektowania, przygotowania i prowadzenia warsztatów.
MODUŁ 2
Week 2: Qualitative Research Methods
Mastering qualitative techniques
- User interviews and contextual inquiry
- Effective questioning techniques
- Note-taking and documentation
- Qualitative data analysis
MODUŁ 3
Week 3: Quantitative Research Methods
Working with data and metrics
- Survey design and deployment
- Analytics and behavioral data
- Statistical analysis basics
- Combining quant and qual insights
MODUŁ 4
Week 4: Usability Testing
Testing with real users
- Planning usability studies
- Moderated vs unmoderated testing
- Think-aloud protocols
- Analyzing usability findings
MODUŁ 5
Week 5-6: Synthesis & Communication
Turning insights into action
- Synthesis frameworks and affinity mapping
- Creating personas and journey maps
- Presenting research findings
- Research repositories and knowledge management
Czego się nauczysz
Plan and execute comprehensive UX research studies
Master both qualitative and quantitative research methods
Analyze and synthesize research data effectively
Create compelling research presentations
Drive product decisions with research insights
Szczegóły szkolenia
Wszystko, co musisz wiedzieć
Dla kogo?
- Basic understanding of UX/UI design principles
- Familiarity with product development
Format
- 6 weeks
- Live workshops + practical projects
- Małe grupy (max. 12 osób)
- Certyfikat ukończenia
Cena
$2,199